If you're a product of hip-hop, the '90s was a glorious time for television, with a plethora of shows being introduced to the public that helped inform and reflect the culture, from music to fashion and every aspect in between. One program that embodied the raw essence of hip-hop was The Wayans Bros., which made its debut as the first sitcom to air on the newly launched network, The WB, on January 11, 1995. Created by Marlon and Shawn Wayans, Leslie Ray, and David Steven Simon, The Wayans Bros. put the focus on the two youngest brothers in the Wayans clan, both of whom had tasted fame alongside their elder brothers when their appearances on In Living Color and in films like Mo’ Money putting them on the radar. Set in Harlem, the show revolves around the Williams brothers' ill-advised attempts at turning a quick buck, maintaining their romantic relationships, helping out their father, Pops Williams (John Witherspoon), and assisting friends and family in their own times of need.
While Lela Rochon (Lisa Saunders), Paula Jai Parker (Monique), and Jill Tasker (Lou Malino) were all main cast members at some point during the show's first two seasons, the core cast was comprised of both Wayans brothers, Witherspoon, and Anna Maria Horsford as Deirdre "Dee" Baxter, the latter of whom made her debut appearance midway through the show's second season. Recurring characters included Thelonious "T.C." Capricornio (played by Phil Lewis), White Mike (Mitch Mullany), Dupree (Jermaine 'Huggy' Hopkins), and Grandma Ellington (Ja'net Dubois), all of who left their own imprint and were instrumental in some of the show's most memorable moments. In addition to the core cast, The Wayans Bros. also presented additional star power in the form of cameos, with athletes (John Starks, Kenny Lofton, Hector Camacho) actors (Bernie Mac, Lawrence Hilton-Jacobs, Elise Neal, Shari Headley, Gary Coleman, Pam Grier, Antonio Fargas, Monica Calhoun, Garrett Morris, Garcelle Beauvais, Richard Roundtree, etc) and musicians (Busta Rhymes, Keith Sweat, En Vogue, Missy Elliott, Paula Abdul) all appearing on the show, as well.
The Wayans Bros. show's run would be cut short after five seasons, with its final episode airing on May 20, 1999, marking the end of an era. However, the show has continued to entertain a new generation of viewers through syndication and is one of the definitive television shows from the '90s that spoke to and for the culture. In celebration of the show's 25th anniversary, VIBE looks back at ten of the most hilarious and entertaining episodes of The Wayans Bros. Show that made it one of the most beloved sitcoms of the hip-hop generation.
Our introduction to the zany hijinks of The Wayans Bros. came via the show's pilot episode, which found Shawn and Marlon attempting to cash in on a half-baked foray into the world of cosmetics. After accepting a proposition to become the manufacturers of a new hair product called Goop, Hair It Is, Marlon creates a homemade concoction that appears to work wonders for his follicles, prompting Shawn to create a scheme to sell it via an infomercial. Enlisting the help of Gary Coleman, the brothers and their new pitch man go live on air to wax poetic about the goop, but their presentation goes awry when Coleman's new hairdo goes ablaze, resulting in an impromptu fire drill that gives "Stop, Drop & Roll" a whole new meaning.
Brotherhood may be second nature to Shawn and Marlon, but fatherhood is a whole different story, which we find out during the course of this classic from the show's second season. After discovering an abandoned baby that's supposedly Shawn or Marlon's kin outside of the front door of their apartment, the bros get into a heated rivalry over who's the biological father of the child. With little background information other than a note from the child's mother to go off of, the Williams' take matters into their own hands, stepping up to the plate to provide a nurturing environment for the newest member of the clan. The responsibility of parental duties prove to be too much for either brother to handle on their own, but they’re bailed out when the mother returns to recover the child after realizing a mix-up in her delivery process.
The fortunes of the Williams family are on the brink of changing for the better after Shawn, Marlon, Pops and the rest of the gang discover a garbage bag filled with $100,000 in cash. A police report is filed, but the Williams' keep their fingers crossed that they'll be deemed the rightful owners of the money when the goes unclaimed. This doesn't stop the members of the family from counting their chickens before they hatch, as extravagant plans and pricey purchases are made in the ensuing days. Greed nearly causes the Williams' to turn on one another, but when an elderly woman shows up to recover her belongings, their dreams at a come-up are quickly dashed, putting the family back at square one.
During the second season of The Wayans Bros., Dee Baxter (Anna Maria Horsford) replaces Lou (Jill Tasker) as the Neidemeyer Building's security guard for the remainder of the series. When the President of the United States comes to Harlem during his campaign trail, Pops' Diner is designated as the location where the prez can relieve himself, which the family considers an honor. With Pops eager to reap the benefits of having the leader of the free world pass through his establishment, and Marlon determined to shake the President's hand, the visit is a pretty big deal to the family However, the Williams' world is flipped upside down when the Secret Service lock down the diner due to safety concerns, infringing on their privacy. In the end, Pops' gets an uptick in business, Marlon gets to shake the President's hand, and Dee gets to experience a bit of sexual tension in her debut appearance.
When Grandma Ellington (Ja'net Dubois) stops in town, Shawn and Marlon are ecstatic to see the family matriarch, even making room for her to stay in their apartment. The decision is one that the brothers will quickly regret, as Grandma Ellington begins to infiltrate their life, from ruining their clothing to chasing away their dates. Shawn and Marlon decide to make things uncomfortable in hopes that she will leave, but the plan backfires, with Grandma Ellington’s discovery of the ruse putting a wedge between her and her grandsons. Realizing the error in their ways, the brothers attempt to win their grandmother back over and get back in her good graces.
Pops gets a blast from the past when Shawn and Marlon decide to round up the members of his old group The Temptones for an epic reunion after thirty years. While the gesture is well-intended, things fall apart when the members let bad blood get into the mix, which puts The Temptones' upcoming performance in jeopardy. As Pops and the crew struggle to find common ground, Shawn and Marlon stand-in for the missing members, resulting in a hilariously horrendous rendition of The Temptones' hit, "Bang, Bang Bang." However, the original members of the group decide to put their differences to the side for the sake of the group's legacy, tearing down the stage in one of the more memorable moments in The Wayans Bros. history.
After finding himself in the wrong place at the wrong time, Marlon becomes an eyewitness to a bank robbery and identifies the criminal in a police line-up. This results in the Williams' being put in protective custody until the case is resolved, but when word gets out that the culprit's brother is on the hunt for them, it appears as if they cannot avoid meeting their eventual fate. However, the criminals' thirst for vengeance gets thwarted just in the nick of time, keeping Marlon, Shawn and Pops in the clear and out of danger.
Shawn and Marlon are summoned to The Jerry Springer Show to see just how close their relationship is, which leads to a few secrets between the two being revealed. When Marlon finds out that Shawn had paid his girlfriend a visit at her apartment, the two begin to bicker with one another in front of the studio audience, with Pops and Dee getting involved from the comfort of the crowd. As things get heated between the two, the bros resort to throwing blows, hurling insults and embarrassing one another. While the pair eventually come to their senses and patch things up, their dust-up and Jerry Springer's appearance made for classic television.
Dee Baxter catches up with old friend Missy Elliott, who gives her a pair of tickets to her concert later that night. Deciding to take Shawn as a guest, the two enjoy one another's company to the point that they wind up kissing after a long night of drinking before passing out. Waking up half-naked and in the same bed with one another, it appears as if the two had slept together, making for a string of awkward encounters between the two. However, the potential lovebirds discover that they were victims of a prank by Marlon, which brings Shawn and Dee's friendship back to normal.
Shawn and Marlon gather Pops' closest friends and throw him a surprise party to celebrate his 50th birthday. However, while the brothers' efforts were meant to put Pops in good spirits, they actually put him in a depressive and reflective state due to his age and fear of death. Looking to infuse a little fun into their father's life, Shawn and Marlon takes Pops out to the club to help make him feel young again, but the experience inspires Pops to change his wardrobe and slang in an attempt to hold onto his youth. From engaging in freestyle battles to donning iced-out chains, Pops' new style rubs Shawn and Marlon the wrong way, forcing them to cook up a plan to get him to revert back to the man they used to know.
This writer had never used Bevel products before meeting the company’s founder and CEO Tristan Walker, but I still felt like a longtime user when he walked into the VIBE office in Times Square. Walker founded Walker & Company, which houses Bevel, a company that made shaving products specifically for black men, in 2013 – and I first heard about them via repeated ads on The Combat Jack Show and other podcasts in the Reggie Osse-founded Loud Speakers Network. He also scored an investment from rap legend Nas, who shouted out the brand on his song with DJ Khaled, “Nas Album Done,” with lyrics that referenced his own legacy while praising a new one: “signature fade with the Bevel blade, that’s a major key.” Walker continued to build the brand, getting products in Target stores and eventually selling the company to beauty powerhouse Procter & Gamble while remaining the CEO. Despite not using Bevel’s shaving system or trimmers, the company still had an unmistakable place in “the culture” with endorsements from some of its most prestigious figures, so it always felt like one of us was winning.
In 2020, the Queens native is spearheading his first launch since merging with Procter & Gamble and has elevated Bevel into a full-fledged beauty and skincare company for men: body wash, soap, hair products, beard care, face serum, deodorant, and more, all in sleek, tone on tone packaging. There’s also Form, a fledgling line of women’s hair care products. “I want my sons to be able to use this stuff exclusively,” Walker says, before breaking down each product one by one. “...We have exclusively Walker & Company products in my home now, which gives me hope, pride, and excitement to the culture.” In a conversation with VIBE, Walker shares how he maintains his company’s integrity while working with bigger brands, his entrepreneurial regrets, and how black men will continue to build capital in the beauty industry.
In recent years, there has been a much larger willingness, if not pride, for men to take care of themselves and how they looked. When I was growing up, it was only products for women; men were called “metrosexual” if they had products. What do you think has led to this change with men being more comfortable sharing what they use?
Time. Truth waits for no one. It’s okay to be yourself. I think we were unfortunately early on that; unfortunate because the world wasn’t caught up to that. The fact that you can look however you want to look, with whomever you want to look in that way with. I think it’s just taken some time to have people catch up to it. The wonderful thing about Bevel is that women celebrate us, men celebrate us, LGBTQ celebrates us. Bevel is a brand that respects a culture that is colorless, genderless, and stands for something. It took Bevel to have to realize it now, a brand to help them feel better about sharing what they believe.
The metrosexual thing, you speak to any other company, “men are redefining what masculinity was.” But we always wanted to look good, we just didn’t have the products to serve us. I kind of challenge your sentiment a little bit. We’ve always cared how we look. People wearing du-rags, wave caps and sh*t. We just didn’t have the products and brands that we could evangelize confidently. I used my wife’s stuff for a while, but I can’t say that I was confidently ready to evangelize those things. Bevel gives us confidence to do it. It gave Nas confidence to talk about it; Magic Johnson, John Legend, all these folks. They shop in the same aisles we shop in, and everybody who needs products for the same type of hair that I have, shop in the same shops I shop in, and need products to celebrate that. The combination of time, and having something to celebrate, are two things that over the past six years, have given us something with some type of permanence to it.
There’s no ashy knuckle filter. [laughs] But we need to take care of ourselves before those filters come on. Whether or not Instagram exists, you don’t want bumps on your face. When I started Bevel – I always talk about this story about working on Wall Street, and they would require us to shave, and I didn’t have anything to shave with. You’re walking around the world with razor bumps on your face? That’s not humanity. It’s just healthy to provide people with things that they need.
Social media just creates this new world of people requiring their own upkeep. Whether it’s superficial or not doesn’t matter to me; I just care that our products work for them. [laughs] This also goes back that people should be able to live however they want, share whatever they want, when they want.
You’ve had big moves over the past couple of years: selling your products in Target, and then being acquired by Procter & Gamble. What did those two deals do for Bevel, and how have you been able to keep the company’s integrity through those situations?
The only reason those things happened is that I required our ability to keep our integrity for them to happen. The company didn’t just come and buy us; we had to accept that offer. And the acceptance of that offer was a function of us requiring some things. I’m still the CEO of Walker & Company; I don’t have a P&G title. I’m still the CEO of Walker & Company, that is what I do every single day. I told them – and they’ve respected this – we need to be able to do what we do well, and you do whatever you do well. When there’s a way to merge the minds, we’ll do it, as evidenced by some of the technology that we have. We’re not in a world anymore where we have to keep raising money in order to deliver some of these innovations. We delivered 11 new products in nine months, which is unheard of in the industry, but that’s because we took the best of we do...and what they do. You put those things together and develop something pretty special.
It’s no different in retail; we’d love to work with you, but we aren’t going to be in the “ethnic” aisle. Target was the first to say, “you know what? You’re right.” We were, and they are too. And starting next month, we’re going to be in CVS, Sally’s, Target, nationwide, because people understand the power in this. Every trend report you read, it’s like “people of color, black men, black hair.” We were on this six, seven years ago.
Was there any hesitation with having your company acquired, as opposed to making it public with an IPO and maintaining ownership?
Everything starts with your goal, and I just wanted the company to be around in 150 years. I don’t care if it was standalone, I don't care if it was with another company. I just cared that Walker & Company existed as we wanted it to for the next 150 years. Procter & Gamble is the best solution for us to do that. This is a company that makes tens of billions of dollars a year, spends billions of dollars in research and development, that has a respect for its consumer, and knows that we’re the only brand that’s authentically connected to it in the way that we are. They respected our point of view. They believe that we can exist 150 years from now. Which other company in our space has been around for over 50 years? 100? 150? There’s only one: Procter & Gamble. And I’m still the CEO of Walker & Company. I wasn’t fearful of that, because again, they didn’t just come to acquire us. We said, “this needs to be true,” and they fulfilled their side of the bargain.
This is how @shaq and Ernie #BevelUp for All-Star Weekend, courtesy of @kennysmith